2013 Marketing Presentation Score Sheet
Purpose: To present information and
respond to questions concerning the company’s effectiveness in creating a
product ready for market. (25 pts.)
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Possible
Points
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Score
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Company Demographics, Budget & Operations
(5 Points)
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·
Company
structure and operations (well-defined roles as company employees/owners/managers, methods of company decision-making, etc.)
Role-definition +10, Decision
making methods +10
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20
|
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Comments:
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||
·
Organization of company departments for product development
Product development flow
chart or descriptions +5
Product development
procedure in the company +5
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10
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Comments:
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·
Company
demographics (evidence of diversity – male, female, variety of grades
represented, minority involvement) . . . .
Diversity + 5, Variety of
grades represented + 5
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10
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Comments:
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·
Evidence of a
budget (how funds were generated, company expenses, etc.)
Evidence of funds + 5, Expenses
+ 5
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10
|
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Comments:
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Design &
Manufacturing Process (Engineering Process) (3 Points)
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·
Brainstorming
approaches, including game strategy evaluation
Brainstorming +5, Game
Strategy + 5
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10
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Comments:
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·
Analytical
evaluation of design alternatives
Analysis for Pro and Con +5,
Design alternatives +5
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10
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Comments:
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·
Effective implementation of engineering process
Implementation Plan +5, Implementation
Process +5
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10
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Comments:
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Marketing
Strategies (3 Points)
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School newsletters +10,Presentations +
10,Fliers/posters + 10
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30
|
||
Comments:
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Use of
Available Technology (4 Points)
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▪
CAD or other
drawings/Computer programming (easyC, RobotC, etc.)
CAD
+ 10, Programming + 10
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20
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Comments:
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▪
WEB page
development/computer simulations/PowerPoint
Webpage
+ 10, PowerPoint + 10
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20
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Comments:
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Quality of Presentation (10 Points)
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§ Communication skills and professionalism of presenters. Understandable,
well organized, prepared.
Communication skills + 10, Professionalism
+ 10, Well-organized +10
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30
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Comments:
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§ Met
specifications for presentations (time limit, minimum 4 presenters, maximum 8
presenters, set-up and break-down by students)
Stay in time limit +5, 4-8
presenters for set-up and break-down +5
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10
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Comments:
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§ Achieved goal of
marketing the company’s ‘product’
Goal Statement +10, Product
Descriptions +10
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20
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Comments:
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§ Creativity of
format
Layout Design +5, Congruency
for each format +5,
Professionalism + 5, Well-organized
+5
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20
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Comments:
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§ Q&A quality in responses to judges
Questions Specific
Responses +5, Communication skills +5
Professionalism + 5, Well-organized
+5
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20
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Comments:
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Overall Comments:
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Total
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250
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÷10
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÷ 10
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Final score:
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25
max
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